{"id":8340,"date":"2021-08-02T08:57:49","date_gmt":"2021-08-02T06:57:49","guid":{"rendered":"https:\/\/assoprovider.it\/?p=8340"},"modified":"2021-08-04T15:50:17","modified_gmt":"2021-08-04T13:50:17","slug":"van-working-tour-fa-tappa-a-massa","status":"publish","type":"post","link":"https:\/\/assoprovider.it\/es\/van-working-tour-fa-tappa-a-massa\/","title":{"rendered":"Van Working Tour hace escala en Massa y descubre un operador de proximidad \"nacido en la playa\""},"content":{"rendered":"<h2 class=\"wp-block-heading\"><em>Van Working Tour, el viaje del experto en teletrabajo, Samuel Lo Gioco, en busca de los operadores de proximidad en los pueblos italianos, hace escala en Massa para contar la historia de un socio de Assoprovider, Giuseppe Orofino.&nbsp;<\/em><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">En Massa, un municipio toscano, encontramos la historia de un operador de proximidad que este a\u00f1o ha celebrado su d\u00e9cimo aniversario y que cuenta con m\u00e1s de 7 mil clientes. ApuanaCom de Giuseppe Orofino es una hermosa realidad, compuesta por 4 socios y 14 colaboradores.&nbsp;&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A descubrirla es Samuel Lo Gioco, el creador de <a href=\"https:\/\/assoprovider.it\/es\/assoprovider-in-viaggio-alla-scoperta-delle-potenzialita-dei-borghi-italiani-con-vanworking\/\" target=\"_blank\" rel=\"noreferrer noopener\">Van Working Tour<\/a>, que con Assoprovider recorre los pueblos italianos para descubrir los rostros y las historias de los proveedores independientes que luchan por reducir la brecha digital en los peque\u00f1os municipios italianos.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Descubramos juntos la historia de Giuseppe y su empresa.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Los comienzos en la playa\u2026<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u00abComenzamos ofreciendo servicios de red a las estructuras tur\u00edsticas\u00bb, cuenta Orofino.<strong>&nbsp;<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La&nbsp; historia de ApuanaCom comienza en la playa. Giuseppe y sus socios comienzan a ofrecer servicios de red a las estructuras tur\u00edsticas dentro de un proyecto de playa sin cables. Comenzar desde la playa no es casualidad, en un \u00e1rea tur\u00edstica de gran atractivo, llamada la Partaccia, entre ba\u00f1os y campings, produce el 7% del PIB de toda la provincia.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Desde las playas, el equipo logra crear \"conexiones\" en el territorio y en los municipios cercanos, hasta alcanzar, como cobertura, aproximadamente 10 municipios. Un arduo trabajo que lleva a la empresa a ganar tambi\u00e9n premios prestigiosos, como el Premio Nacional para la Innovaci\u00f3n Tecnol\u00f3gica convocado por Confcommercio, y a adjudicarse licitaciones prestigiosas como las del Municipio de Forte dei Marmi y de Massa. Esto permite a la empresa extender sus redes de HotSpot Free Wifi, una de las m\u00e1s extensas de Italia.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>3 consejos para colegas WISP<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Al final de la charla con Samuel, Giuseppe ofrece tres consejos a los operadores de proximidad que aspiran a seguir sus pasos:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>1. <\/strong><strong>\u00ab<\/strong><strong>Sobrevive quien sigue los intereses de los usuarios<\/strong><strong>\u00bb.&nbsp; <\/strong>La propuesta de valor de los operadores de proximidad es precisamente la relaci\u00f3n con el cliente. Solo poniendo al cliente en el centro del negocio, se puede prosperar y ofrecer alternativas a las personas, en comparaci\u00f3n con los grandes actores del sector.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>2<\/strong>. <strong>\u00abMorir\u00e1n aquellos que no tienen la capacidad de estructurarse como empresas\u00bb. <\/strong>Giuseppe apost\u00f3 desde el principio por una estructura societaria. Busc\u00f3 socios para dividir los riesgos y aumentar las competencias. Gestion\u00f3 un peque\u00f1o negocio al inicio, ofreciendo la estructura de una gran empresa.<strong>3. \u00abLa uni\u00f3n es la clave de la supervivencia\u00bb.<\/strong> Giuseppe ha elegido unirse a Assoprovider, comprendiendo la importancia de confrontarse con los colegas para unirse a luchas comunes e intercambiar competencias y buenas pr\u00e1cticas.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"709\" height=\"1024\" src=\"https:\/\/assoprovider.it\/wp-content\/uploads\/2021\/08\/Samuel_Lo_Gioco_Orofino_3-709x1024.jpg\" alt=\"\" class=\"wp-image-8343\" srcset=\"https:\/\/assoprovider.it\/wp-content\/uploads\/2021\/08\/Samuel_Lo_Gioco_Orofino_3-709x1024.jpg 709w, https:\/\/assoprovider.it\/wp-content\/uploads\/2021\/08\/Samuel_Lo_Gioco_Orofino_3-208x300.jpg 208w, https:\/\/assoprovider.it\/wp-content\/uploads\/2021\/08\/Samuel_Lo_Gioco_Orofino_3-768x1109.jpg 768w, https:\/\/assoprovider.it\/wp-content\/uploads\/2021\/08\/Samuel_Lo_Gioco_Orofino_3-1064x1536.jpg 1064w, https:\/\/assoprovider.it\/wp-content\/uploads\/2021\/08\/Samuel_Lo_Gioco_Orofino_3.jpg 1418w\" sizes=\"(max-width: 709px) 100vw, 709px\" \/><\/figure><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">Samuel Lo Gioco as\u00ed relata su encuentro con Giuseppe Orofino y Lorenzo Busatti (si quieres saber m\u00e1s <a href=\"https:\/\/assoprovider.it\/es\/un-provider-diventato-tower-company\/\" target=\"_blank\" rel=\"noreferrer noopener\">lee aqu\u00ed<\/a>):<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cEn estos primeros encuentros, al conocer a Giuseppe y Lorenzo, he apreciado dos cosas que tienen en com\u00fan: la gran disponibilidad y la pasi\u00f3n.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Con Giuseppe he apreciado la gran pasi\u00f3n que siente por su territorio. Mirando los Alpes Apuanos, me contaba las historias de esas monta\u00f1as, sus paisajes sugestivos, la naturaleza incontaminada y las canteras de m\u00e1rmol, que desde tiempos romanos han creado una econom\u00eda importante en el territorio.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Con Lorenzo, sin lugar a dudas, la pasi\u00f3n que resalta desde el principio es por el mundo IT. Bastan realmente pocos minutos para comprender su dominio t\u00e9cnico y te\u00f3rico, casi desconcertante. Otra pasi\u00f3n que naturalmente he apreciado, siendo un ex motociclista, es la de las dos ruedas. El tiempo vol\u00f3 escuchando sus an\u00e9cdotas de carrera y la \u00e9tica deportiva en competici\u00f3n.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Seguramente es indiscutible su valor como profesional, pero hoy, pensando en nuestro encuentro, recuerdo y aprecio, feliz de haberlos conocido, su lado humano.&#8221;<\/p>","protected":false},"excerpt":{"rendered":"<p>Van Working Tour, il viaggio Samuel Lo Gioco alla scoperta degli operatori di prossimit\u00e0 nei borghi italiani, fa tappa a Massa.<\/p>","protected":false},"author":439,"featured_media":8342,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[524],"tags":[],"class_list":["post-8340","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-apvan"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - 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